To celebrate April Fools’ Day, Carsforsale.com took a look at April Fools’ Day jokes in the automotive industry from around the world to find some of the best and worst our industry has to offer.
The Honda Handmade Series First DIY Honda Car “FitKit”
Bold move, Honda. It takes a lot of guts to poke fun at millennials, DIY enthusiasts, hipsters and organic produce buyers in one advertisement. This April Fools’ joke video is absolutely rich with detail and wit, making it one of our top picks.
BMW ZZZ Series — The Ultimate Sleeping Machine
BMW bring their innovative German engineering to parents with the ZZZ Series. Playing off their slogan, “The Ultimate Driving Machine,” BMW capitalized on April Fools’ Day last year with this simple, clever and entertaining video.
Peugeot UK | New Audio Sonic Personalisation Programme
Peugeot is a brand you don’t hear in the US frequently, but their 2014 April Fools’ Day video caught our attention. The intro is slow, but the dull beginning simply makes the unique car horn noises even more shocking. The high production quality and realistic presentation makes this April Fools’ joke mildly entertaining.
Land Rover Introduces the Self-Levelling Tax Disc Holder
Good try, Land Rover. Unfortunately, the humor in this April Fools’ joke was a little too dry for our tastes. Take a look for yourself and let us know if you enjoyed it.
Honda makes our list again with an April Fools’ joke from two years ago. The presentation is believable and enjoyable in this video, but the joke doesn’t resonate like the 2014 April Fools’ video. It produces a mediocre smile, at best.
Did we miss any great automotive April Fools’ jokes? Let us know your favorite in the comments!